The Challenge
Model aspired to expand its advisory services but faced client communication gaps, inconsistent assessments, and limited scalability that slowed growth into new markets.
The Solution
Cynomi centralized assessments, reporting, and vCISO delivery, giving Model a single source of truth in one unified platform.
The Impact
Model strengthened its advisory practice, expanded its client base, and unlocked new revenue opportunities by making assessments more consistent and scalable.
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Model story
Steve Bowman · VP Sales & Marketing and Partner, Model Technology Solutions
We have seen a positive impact on Model’s business growth since adopting Cynomi. The ability to have a tool that supports our services has brought additional customers in that we wouldn’t have had without it.
I’m Steve Bowman, Vice President of Sales and Marketing and a Partner with Model Technology Solutions in St. Louis, Missouri. We are an IT consultancy that focuses on cybersecurity and M365 consulting and managed services.
The Cynomi vCISO Portal has significantly reduced the amount of time it takes for us to conduct security assessments with our clients. The onboarding process gives us a concise list of domains to run assessments on, and what has taken weeks in the past takes days with the Cynomi tool. The tool also allows us to upload proof and documentation, and that creates significant efficiencies.
There has been a positive impact on Model’s customer satisfaction and engagement since adopting Cynomi. The portal gives us a clear, concise interface to discuss complex issues, identify tasks, and go forward with plans to be executed on. Cynomi has simplified cybersecurity for our customers, and we’ve heard from several of our clients that they like being able to use the tool themselves, as well as share it with executive management, to see the progress they’ve made in improving their cybersecurity footprint.
We have seen an increase in new customers, as well as increasing sales and services opportunities with existing customers, through the use of Cynomi. Working with the team at Cynomi has been pleasurable, and we’ve found them to be professional and responsive to all of our needs.
What Our Team Loves About Cynomi
The Full Story
Building a Foundation for Strategic Advisory
Model had built its reputation as a managed-services firm delivering cybersecurity and infrastructure engineering to mid-sized companies. In 2022, they added vCISO services and sought to convert more engagements into recurring advisory models. This shift required deeper client alignment, clearer visibility, and a more scalable service structure.
Challenges of Client Alignment and Service Scale
Model recognized that executives, IT leaders, and engineers often spoke different “languages” of risk and security, which made it harder to drive buy-in or upsell smoothly. Their internal assessment framework lacked direct mapping to industry-standard frameworks and consumed significant resources. At the same time, their delivery model aligned with only one client size, limiting who they could serve and how quickly they could grow.
Implementing Cynomi
By adopting Cynomi, Model created a shared dashboard and client portal where both teams could see the same data, status, and roadmap. The platform’s built-in frameworks (like NIST and CIS) replaced custom internal models. Remediation tracking, document uploads, and task management were consolidated into a single workflow.
Driving Growth and Client Value
With Cynomi in place, Model shifted from a technical implementer to a strategic advisory partner, unlocking meaningful gains in efficiency, growth, and client engagement. The platform reduced assessment time by 75%, enabling consultants to deliver value earlier and support more clients without increasing headcount.
Steve Bowman noted: “When we started, it was four or five months before I’d have somebody doing an assessment on their own. Now it’s down to one month.”
These improvements helped expand Model’s customer base by 20% and triggered a 60% increase in upsell revenue by giving clients more visibility, stronger alignment, and the confidence to commit to ongoing advisory services.
The Full Story
Model Technology Solutions offers IT and cybersecurity consulting and managed services to mid-size companies. Since 2022, they also added vCISO services to their offering.
- Industry: IT Services and IT Consulting
- Focus: vCISO, Managed Services, Infrastructure & Compliance
- Founded: 2014
- Headquarters: United States
Why Model chose Cynomi
Model’s problem was scaling a young vCISO practice launched in 2022 – a delivery model built around one client size, an internal assessment framework with no direct mapping to standards like NIST and CIS, and a communication gap between executives, IT leaders, and engineers that slowed buy-in. Cynomi replaced that patchwork with a shared dashboard, client portal, and built-in frameworks that gave everyone the same data and roadmap. That standardization is what cut assessment time by 75%, grew Model’s customer base by 20%, and drove a 60% increase in upsell revenue.
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