Win More Security Deals

Win More Deals. Grow More Security Revenue.

Cynomi helps partners turn security expertise into a repeatable sales and delivery engine, so you can uncover revenue opportunities, expand wallet share, introduce new services, and close more business with confidence.

The Challenge

Make Security Easier to Buy

Service providers don’t lose deals because the need is not real. Deals stall because buyers get stuck, conversations stay too technical, and the path to business value is unclear. Cynomi helps you define the decision criteria, translate cyber risk into business outcomes, and move prospects from one-off assessments to ongoing, higher-value engagements.Cynomi is the force multiplier for your security growth. Instead of selling tools or even a platform, you sell:

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Why Partners Win More Deals With Cynomi

  • You turn technical findings into business outcomes

    Executives do not buy control lists. They buy reduced risk, clearer priorities, and confidence in the path forward. Cynomi translates posture, gaps, and remediation into visual, executive-ready stories that help partners lead stronger budget and board conversations.

  • You reduce buyer indecision

    Cynomi supports the selling motion taught in our MSP GTM Academy: move from technical features to business value, diagnose what is blocking the decision, reframe the conversation, reduce perceived risk, and offer the smallest credible next step. That gives your team a more effective way to handle “too expensive,” “too many tools,” and “we’re not a target.”

  • You show value in the first conversation

    Quick assessments, prospecting tools, live dashboards, risk visibility, tailored policies and prioritized tasks make the opportunity concrete early in the sales cycle. CompassMSP and Intercity both said that once they started integrating Cynomi into the pitch, they were able to close deals in days or weeks instead of months.

  • You turn point-in-time work into recurring revenue

    Cynomi helps partners shift from isolated assessments to structured, ongoing programs that support cyber advisory, vCISO, compliance, risk, TPRM, AI governance, and managed security services. That creates more reasons to retain, expand, and grow each client relationship over time.

Partner Success Stories

The Revenue Growth Engine
Behind Your Services

Cynomi is not just a delivery platform. It is a Security Growth Platform built to help you identify where revenue is hiding and act on it across your portfolio.

Uncover revenue insights

Portfolio-level revenue insights maps client gaps to your service catalog and quantifies expansion opportunities in recurring revenue terms. Instead of hunting through spreadsheets, your entire team – from reps, to solution architects, to Customer Success, and even executive leaders, can see which clients are ready for the next service motion.

Expand more business

Cynomi helps you move beyond audit-only or project-only work into ongoing advisory, compliance, and security program management. The platform makes it easier to convert assessments into long-term engagements and build a more predictable revenue base.

Grow wallet share

By making risk visible and progress measurable, Cynomi gives partners a structured way to introduce adjacent services at the right moment. That includes compliance readiness, executive reporting, risk management, TPRM, resilience planning, and AI governance.

Introduce new security services

Cynomi enables partners to package and deliver monetizable services such as cyber advisory/vCISO, security and compliance assessments, continuous posture management, GRC, risk management, third-party risk, and AI governance.

Improve overall win rate

When sellers can clearly connect cyber recommendations to growth, financial exposure, resilience, and trust, they create confidence to decide. GTM Academy’s sales workshop emphasizes that winning comes from building decision confidence, not just pitching product. Partners have touted a 5 to 15 point increase in win rate as a result.

See the Revenue Opportunity Behind Every Assessment

Understand your full cyber advisory and vCISO revenue opportunity with Cynomi. Use the Revenue Opportunity Calculator to map your client base across your tiers of managed cyber advisory services and see exactly how much recurring revenue and monthly profit your practice can generate – based on your own client numbers and service mix.

Try Our Revenue and ROI Calculators
Total Cyber Advisory ARR
$780,000
$65K/mo
Recurring revenue by tier
  • Tier 01 · Foundations $120K
  • Tier 02 · Compliance $360K
  • Tier 03 · Strategic $300K

What the Platform Makes Possible

With Cynomi, partners can run a productized cycle across every account:

  1. Assess

    Dynamic onboarding and context-aware assessments aligned to the client’s business, risk profile, and required frameworks.

  2. Plan

    Built-in CISO Intelligence prioritizes what matters most, translates cyber risk into business terms, and creates defensible roadmaps.

  3. Execute

    Task-driven workflows, policy generation, and unified framework mapping help teams standardize delivery without depending on heroics or scarce experts.

  4. Prove

    Executive-ready dashboards and progress reporting make it easier to run QBRs, demonstrate value, and justify ongoing investment.

  5. Expand

    Portfolio-level insights reveal where clients need more support and which services to introduce next, helping partners increase MRR and deepen account penetration.

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Education and Enablement

Built to Help Partners Sell Better

Cynomi’s value goes beyond software. The platform is reinforced by education and enablement designed to help MSPs, MSSPs and cyber advisory or vCISO firms improve their go-to-market motion, not just their operations.

Cynomi MSP Growth Community

A Weekly Community Call for MSPs & Security-Minded Service Providers

Join Cynomi’s weekly MSP Growth Community call for more insights from industry thought leaders, platform demonstrations and constructive conversation.

Register here

What Our Partners Say

  • When we started integrating Cynomi into the pitch, it was a game-changer. We were able to close deals in days or weeks instead of months.
    Jim Ambrosini, Director of Cyber Advisory Services
  • Cynomi has given us speed, efficiency, and quality. We grew revenue by 54% after adopting Cynomi.
    Stephen Parsons headshot
    Stephen Parsons, CEO
  • The Cynomi platform increased our GRC margins by 30%. We’re now driving pure profit. It’s the backbone of our offering.
    Chad Fullerton, VP of Information Security, ECI
    Chad Fullerton, VP of Information Security
  • Cynomi allows us to bring client discovery down to 4 hours instead of weeks.
    Chad Robinson, CISO & VP of Advisory at Secure Cyber Defense
    Chad Robinson, CISO & VP of Advisory

Frequently Asked Questions

How does Cynomi help partners win more deals?

Cynomi helps partners lead business-value conversations, reduce buyer indecision, and show clear next steps through visual dashboards, risk-based roadmaps, and executive-ready reporting. It supports the selling motion taught in GTM Academy, where the goal is to build confidence to decide.

How does Cynomi help us grow wallet share?

Cynomi reveals client gaps, maps them to your service catalog, and quantifies expansion opportunities in recurring revenue terms. That helps teams identify when to introduce adjacent services such as vCISO, compliance, risk management, TPRM, and resilience offerings.

Can Cynomi help us launch new services without adding more senior experts?

Yes. Cynomi embeds CISO Intelligence into guided workflows so trained team members can deliver more consistent advisory outcomes without requiring a senior expert on every account. That helps partners launch and scale services without scaling headcount proportionally.

What support does Cynomi provide beyond the platform?

Cynomi supports partners with GTM Academy content, a selling module, weekly partner community sessions, templates, scripts, training, battle cards, and demo support. The goal is not only to help partners deliver services, but to help them grow revenue with those services.

Ready to win more deals and
turn security into a growth engine?

Uncover revenue opportunities. Expand recurring services. Improve win rates with a platform built for partner growth.