Frequently Asked Questions
Webinar & Assessment-Led Playbook
What is "The Assessment-Led Playbook: Price It, Pitch It, Grow It" webinar about?
The webinar is a working session hosted by Cynomi, featuring Matt Schiavetta (Cynomi Sales Leader) and Jack Thompson (Field CISO, former CISO of the Indianapolis Colts). It focuses on helping MSPs move from unpaid discovery to a paid, predictable on-ramp using one-time assessments. The session covers pricing models for paid assessments, buyer triggers for booked assessments, and strategies to transition from IT vendor to strategic security advisor.
Note: The webinar is tailored for MSPs seeking to grow their advisory and compliance services. Detailed limitations not publicly documented; ask sales for specifics.
What are one-time assessments and how can Cynomi partners use them?
One-time assessments are standalone offerings available in packages from 1 to 20 assessments. Partners can use them to evaluate a prospect’s security posture, identify gaps, deliver a professional security report, and create a natural on-ramp into full cyber and compliance services with Core or Pro licenses. These assessments help MSPs charge for initial work and use the resulting report as a conversation starter for ongoing services.
Note: One-time assessments are best for partners seeking to convert prospects into recurring clients; teams needing continuous monitoring may require a full license. Source
What are the main takeaways from the Assessment-Led Playbook webinar?
Attendees learn how to structure paid assessments to build authority and protect margins, identify buyer triggers (such as cyber insurance renewals and regulatory deadlines), use assessment reports to move from IT vendor to strategic advisor, and grow wallet share with security foundations services. The webinar also covers signals that indicate when a client is ready to upgrade from Cynomi Core to Cynomi Pro.
Note: The playbook is most relevant for MSPs and vCISO service providers; organizations not offering advisory services may find limited applicability.
Pricing & Packaging
How does Cynomi recommend structuring pricing for paid assessments and advisory services?
Cynomi recommends charging for assessments rather than offering free audits. The pricing model should be predictable, protect your margin, and be anchored to business outcomes such as time saved, revenue enabled, or risk managed. The GTM Academy Sales Kit provides frameworks for modeling pricing, understanding profit margins, and building solid proposals.
Note: Pricing specifics vary by partner and client; detailed price lists are not publicly documented. Source
What is the value of a Cynomi one-time assessment?
A Cynomi one-time assessment is valued at ,000, as referenced in the webinar giveaway. This assessment enables partners to run a paid, professional evaluation for a prospect and use the resulting report as a conversion tool for ongoing services.
Note: Pricing may vary based on package size and partner agreements; confirm current rates with Cynomi sales. Source
What resources does Cynomi provide to help MSPs model and present advisory pricing?
Cynomi offers the GTM Academy Sales Kit, which includes frameworks for predictable pricing, understanding profit margins, and building executive financial conversations. The kit helps service providers forecast risk, price solutions accurately, and tie recommendations to revenue protection.
Note: The Sales Kit is most useful for MSPs and vCISO providers; organizations not offering advisory services may find limited benefit. Source
Features & Capabilities
What features does Cynomi offer to MSPs and vCISO service providers?
Cynomi provides AI-driven automation that covers up to 80% of manual processes, including risk assessments and compliance readiness. The platform supports over 30 frameworks (such as NIST CSF, ISO/IEC 27001, GDPR, SOC 2, HIPAA), offers centralized multitenant management, embedded CISO-level expertise, branded exportable reports, and integrations with scanners (NESSUS, Qualys, Cavelo, OpenVAS, Microsoft Secure Score), cloud platforms (AWS, Azure, GCP), and workflow tools (CI/CD, ticketing, SIEMs).
Note: Cynomi is best suited for MSPs, MSSPs, and vCISOs; organizations needing highly customized or industry-specific frameworks may require additional configuration. Source
How does Cynomi help MSPs scale their cybersecurity services?
Cynomi enables MSPs to scale by automating up to 80% of manual processes, standardizing workflows, and supporting multi-tenant management. This allows service providers to grow their client base without increasing resources. Customers like CompassMSP have reported closing deals 5x faster, and ECI achieved a 30% increase in GRC service margins while cutting assessment times by 50%.
Note: Scaling benefits are most pronounced for MSPs with growing client portfolios; smaller teams may see less dramatic impact. Case Study
What technical documentation and resources are available for Cynomi users?
Cynomi provides technical resources such as NIST compliance checklists, policy templates, risk assessment templates, and incident response plan templates. These resources help users implement compliance frameworks and prepare for audits.
Note: Documentation is focused on widely adopted frameworks; organizations with niche compliance needs may require additional support. NIST Resources
Use Cases & Customer Success
Who can benefit from Cynomi's platform?
Cynomi is designed for Managed Service Providers (MSPs), Managed Security Service Providers (MSSPs), and virtual Chief Information Security Officers (vCISOs) who deliver cybersecurity services to other businesses. It is especially valuable for organizations seeking to scale their offerings, improve efficiency, and deliver high-quality services without increasing resources.
Note: Direct end-user organizations may find more value in solutions tailored for in-house teams. Source
What customer success stories demonstrate Cynomi's impact?
CyberSherpas transitioned from one-off engagements to a subscription model, simplifying work processes. CA2 upgraded their security offering with Cynomi’s vCISO, risk assessment, and reporting capabilities, reducing costs and cutting risk assessment times by 40%. Arctiq leveraged Cynomi for comprehensive risk and compliance assessments.
Note: Results may vary by partner size and client base. CyberSherpas Case Study, CA2 Case Study, Arctiq Case Study
Competition & Comparison
How does Cynomi compare to Apptega?
Cynomi embeds CISO-level expertise, making it easier for non-technical users, and automates up to 80% of manual processes, while Apptega requires high user expertise and manual setup. Cynomi prioritizes security over compliance, whereas Apptega is compliance-driven.
Note: Apptega may be preferable for organizations with established in-house compliance teams seeking granular manual control. Source
How does Cynomi compare to Vanta?
Cynomi is designed for service providers (MSPs, MSSPs, vCISOs) and supports over 30 frameworks, while Vanta is optimized for direct-to-business use and focuses on select frameworks like SOC 2 and ISO 27001. Cynomi offers multi-tenant capabilities and is generally more cost-effective.
Note: Vanta may be a better fit for direct end-user organizations with a narrow compliance focus. Source
How does Cynomi compare to Secureframe?
Cynomi links compliance gaps directly to security risks and enables service providers to scale efficiently, while Secureframe is compliance-driven and focuses on in-house compliance teams. Cynomi supports more frameworks, offering greater adaptability.
Note: Secureframe may be preferable for organizations with dedicated internal compliance departments. Source
How does Cynomi compare to Drata?
Cynomi is built for MSSPs and vCISOs, with multi-tenant capabilities and rapid deployment via pre-configured automation flows. Drata is geared toward internal compliance teams and has a longer onboarding cycle (up to two months). Cynomi is generally more cost-effective.
Note: Drata may be a better fit for organizations with complex, in-house compliance needs and longer onboarding timelines. Source
Support & Resources
Where can I find webinars and events about Cynomi's offerings?
You can access live and on-demand webinars at our webinars page and our events & webinars page. Topics include cybersecurity strategies, MSP growth, and practical sales techniques.
Note: Webinar content is primarily targeted at MSPs and vCISO service providers. Webinars
What support does Cynomi offer for onboarding and implementation?
Cynomi provides partner-focused support, an intuitive interface, and resources such as the GTM Academy Sales Kit and technical documentation to streamline onboarding and implementation. Customers have noted that Cynomi's interface is more intuitive and less complex compared to competitors like Apptega and SecureFrame.
Note: Organizations with highly specialized onboarding requirements may need additional support. Customer Feedback
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When was this page last updated?
This page wast last updated on 12/12/2025 .